With 10+ years of experience, I lead design teams to build meaningful digital products. I’ve worked across major tech companies and startups, driving end-to-end development and helping founders craft exceptional Web, Mobile, SaaS, and 0→1 experiences.

I genuinely believe design is, above anything else, a way of thinking. It’s not only about aesthetics or user interfaces. It’s about how we see ourselves, our customers, our teams, and the world around us and our product.

I genuinely believe design is, above anything else, a way of thinking. It’s not only about aesthetics or user interfaces. It’s about how we see ourselves, our customers, our teams, and the world around us and our product.

Design is about decision-making, about how we navigate complex and ambiguous environments (especially now in the AI era), and most importantly, about keeping our own egos, and the team’s egos from becoming obstacles, especially because great design depends on deep collaboration between product managers, engineers, and designers.

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Career Highlights

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Career Highlights

this is why I love design: because my deepest passion has always been understanding the human mind and human behaviour.

this is why I love design: because my deepest passion has always been understanding the human mind and human behaviour.

this is why I love design: because my deepest passion has always been understanding the human mind and human behaviour.

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Facts

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Facts

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Products Delivered

Across Web and Mobile apps, SaaS platforms, and high-growth startups, I’ve designed products that solve complex problems at scale. From AI-driven investment tools to apps used by millions, each project strengthened my ability to turn ambiguity into clarity and deliver solutions that work beautifully and intelligently.

Products Delivered

Across Web and Mobile apps, SaaS platforms, and high-growth startups, I’ve designed products that solve complex problems at scale. From AI-driven investment tools to apps used by millions, each project strengthened my ability to turn ambiguity into clarity and deliver solutions that work beautifully and intelligently.

Products Delivered

Across Web and Mobile apps, SaaS platforms, and high-growth startups, I’ve designed products that solve complex problems at scale. From AI-driven investment tools to apps used by millions, each project strengthened my ability to turn ambiguity into clarity and deliver solutions that work beautifully and intelligently.

30

Years of Experience

With over a decade of experience across global tech companies and startups, I’ve led teams, shaped design systems, and built products through complexity and rapid change. These years refined my craft in product strategy, systems thinking, and user-centered innovation.

Years of Experience

With over a decade of experience across global tech companies and startups, I’ve led teams, shaped design systems, and built products through complexity and rapid change. These years refined my craft in product strategy, systems thinking, and user-centered innovation.

Years of Experience

With over a decade of experience across global tech companies and startups, I’ve led teams, shaped design systems, and built products through complexity and rapid change. These years refined my craft in product strategy, systems thinking, and user-centered innovation.

13

Business Impact

My work consistently drives measurable outcomes, scaling enterprise capabilities, increasing revenue, and enabling high-performance digital experiences. From building Itaú’s design system to leading 0→1 products for a YC-backed startup, I focus on creating solutions that deliver real, lasting value.

Business Impact

My work consistently drives measurable outcomes, scaling enterprise capabilities, increasing revenue, and enabling high-performance digital experiences. From building Itaú’s design system to leading 0→1 products for a YC-backed startup, I focus on creating solutions that deliver real, lasting value.

Business Impact

My work consistently drives measurable outcomes, scaling enterprise capabilities, increasing revenue, and enabling high-performance digital experiences. From building Itaú’s design system to leading 0→1 products for a YC-backed startup, I focus on creating solutions that deliver real, lasting value.

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